Category Archives: Customer Experience

Customer Experience

Staples on In-Store Apps Implemented for Black Friday 2012

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Black Friday may seem ages away, but it’ll be here before we know it. It does that. Creeps up on us before we can say boo. In this below presentation from one of our last…

Kate Spade Saturday Debuted with 24-Hour Shoppable Window Stores

If you’re a New Yorker and you missed it, I’m sorry. I did too. Apparently last month, one of the city’s favorite handbag designers, Kate Spade (who also happens to have a great line of…

What has your Email got to do with Website Conversion?

By Garry Lee So…what’s it got to do with you? “Are you crazy?!?!?!” – That’s most people’s first reaction when I try and explain how important email can be for site conversion. But think about…

Financial Marketers Cite Lack of Resources as Greatest Challenge For Campaigns

According to a new survey of more than 100 marketing executives from large financial institutions, more than half of respondents found that their biggest marketing challenge is having the resources needed in order to build…

4 Quick Ways to Bring a Little Summer to Your Site

I’m a sucker for timely retailers. Perhaps it’s my journalism background that keeps me on my toes with current events, but I think we can all agree that keeping things current can only help our…