Tag Archives: Customer Experience

From Commodore 64 to Optimizing Online Stores: Talking Shop with Sailthru

Every consumer is unique, and treating them as the individuals like they are is the main goal of Sailthru. eTail’s Matthias Clock catches up with Neil Capel, founder of Sailthru, speaking on the journey from…

Matching Your Offers to What Consumers Want through Intelligent Recommendations

Consumers understand that every time they engage with you online they’re sharing data with you. This includes not only the product or service they’re intending to buy, but also alternatives they’ve considered, the pages they’ve…

Where’s Your App?

By Ken Burke Mobile apps are undeniably powerful tools for helping brands engage with their customers. Fully 80% of the time consumers spend on Android and iOS devices is spent on apps, according to researcher…

Mixed Messages: The Data-Sharing Disconnect Between Consumers and Brands

By Dave O’Flanagan, CEO and co-founder, Boxever Personalization is a popular buzzword in marketing today, with many marketers embarking on projects to enable personalized communications between their brand and their customers. To be effective, the…

Video: Instart Logic provides tools for better tech consumer experience

Improving company performance by going to ultravisual engagement was one of the overarching themes at eTail West this year, and it’s not hard to see why. Kelly Hushin sat down with Peter Blum, VP of product…