• 2
    October 29, 2014

    Why We’re Dropping the “e” in eCom...

    By Amanda McCreary The rise of m-commerce, the struggles with social-commerce, the growing maturity of e-commerce, the integration of technology into ...
  • eTailLogo2014
    October 28, 2014

    The eTail Best in Class Awards

    Are you an innovative retailer?  Do you have an amazing mobile, search, email or social media program? If so, we’d love to hear from you!  You can...
  • 04906712-photo-criteo-logo
    September 23, 2014

    VIDEO: Maximize Conversions by Showing t...

    What’s the key to maximizing conversions through digital marketing? For Criteo, it’s all about reaching the right user at the right time with the ...
  • mpiC4IdF_400x400
    September 15, 2014

    How To Earn Backlinks For Rare Niches

    By Lewis Crutch If you are looking to beef up your blog or website’s SEO, you have your work cut out. You really do. It’s no longer easy: pres...
  • silver
    September 10, 2014

    Silverpop’s Loren McDonald Solves the ...

    There is no disputing that smartphones have become powerful shopping tools. But the real question is whether they are powerful buying tools. I recentl...

Why We’re Dropping the “e” in eCommerce and Why You Should Too

2

By Amanda McCreary The rise of m-commerce, the struggles with social-commerce, the growing maturity of e-commerce, the integration of technology into physical commerce… it can be, no it is, overwhelming. As marketers, we feel the…

The eTail Best in Class Awards

eTailLogo2014

Are you an innovative retailer?  Do you have an amazing mobile, search, email or social media program? If so, we’d love to hear from you!  You can easily submit your case study using the following…

VIDEO: Maximize Conversions by Showing the Right Ads to the Right Person at the Right Time

04906712-photo-criteo-logo

What’s the key to maximizing conversions through digital marketing? For Criteo, it’s all about reaching the right user at the right time with the right message. In his presentation from eTail East 2014, Rob Deichert,…

How To Earn Backlinks For Rare Niches

mpiC4IdF_400x400

By Lewis Crutch If you are looking to beef up your blog or website’s SEO, you have your work cut out. You really do. It’s no longer easy: press a few buttons here and there…

Silverpop’s Loren McDonald Solves the “Smartphone Paradox”

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There is no disputing that smartphones have become powerful shopping tools. But the real question is whether they are powerful buying tools. I recently caught up with Loren McDonald, VP of Industry Relations for Silverpop,…