Facebook is moving from “like” to “buy”

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Facebook users will soon be able to open up the one part of their lives previously closed off to the social network: their wallets. Facebook announced this week that they are testing a new button…

7 ways to integrate in-store, online, and mobile data to drive your bottom line

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By Jenna Flateman Posner, VP, Strategic Partnerships – Clutch The recent announcement of Oracle’s Micros acquisition speaks to the tremendous opportunity that still exists for retailers to integrate their in-store systems with e-commerce – and now mobile –…

Google, Amazon, and the future of instant gratification

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As retail e-commerce has steadily grown in the US, online retailers have gradually eroded advantages brick-and-mortar retailers once held, including price and convenience. But there is one benefit to in-store shopping that e-commerce has yet…

Upsight’s GeoTrigger brings mobile marketing down to earth

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For smartphone users, the next generation of window-shopping has arrived. Analytics and marketing startup Upsight is launching a new location-based mobile marketing tool called GeoTrigger. With the new tool, not only can marketers target consumers…

The mobile revolution is over – welcome to the mobile society

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The mobile revolution is over: smartphones and tablets have won. Welcome to the mobile society. If we needed any more proof of the ubiquity and ascendancy of mobile devices, analytics company ComScore has provided it…