Category Archives: In Store Experience

Catch ELO Interactive CEO Craig Witsoe’s Luxury Interactive Address!

ELO is the company behind the world’s first touch screen. Here you can watch as CEO Craig Witsoe makes his opening remarks to the Luxury Interactive audience, covering the intersection of technology and customer experience,…

16 Tips for Creating ‘Raving Fans’ of Your Brand

Main Day One of eTail West here in San Antonio, TX started off with an amazing presentation in the general session room by Brad Wolansky, CMO of the Yankee Candle Company. For Brad, there are…

5 Tips for Testing out the Pop-Up Store Model

It goes without saying that eCommerce has changed the nature of shopping, as many retailers did away with the brick-and-mortar model (or at least shifted focus) in favor of shopping online. Now it seems there’s…

5 Retailers Innovating with Mobile & How You Can Replicate It

By Ashley Eckel Right now, at this very moment, your (would-be) customers are on their smartphones looking for anything that will help them shop better, become more informed and connect to brands in a more…

Demystifying the Fear & Loathing of Customer Experience

By Ragini Bhalla Waking up in Philadelphia, I was treated to the harsh realities of unplanned weather as the NBC News affiliate and my iPhone alerted me (and hundreds of thousands of residents) to a…