Category Archives: Featured
Adding Potency to Marketing Campaigns with Bluecore’s Triggered Marketing
Digital retailers are racing to find ways to stay up to date on the actions of their customers across digital platforms. Through triggered marketing, a series of cues can allow high potency, automated messaging to…
Paydunk on Creating Quick, Easy Mobile Checkout Experiences
As mobile traffic continues to grow, ecommerce companies are expanding the ways that they accommodate their customers, creating more engaging and simple to use mobile formats. Paydunk explains how mobile purchasing can be smoothed out…
From Commodore 64 to Optimizing Online Stores: Talking Shop with Sailthru
Every consumer is unique, and treating them as the individuals like they are is the main goal of Sailthru. eTail’s Matthias Clock catches up with Neil Capel, founder of Sailthru, speaking on the journey from…
Exploring the Correlation Between Site Performance and Conversions with Soasta
There is more than just an abstract link between site performance and conversions. With online retailers standing to lose money directly based on seconds worth of delay, performance is growing among the digital priorities of…
You Can Still Get it There In Time: Last Minute Ways to Optimize Mobile for the Holidays
By Ken Burke With retail’s most important revenue months just weeks away, you know you need to do something now; and you can. Developing your responsive mobile site requires careful attention and keen strategy. For…
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