Category Archives: Enhanced Content
In-Store Marketing at Wal-Mart with Mobile Apps
I’m on a mobile app/in-store experience-presentation role today, watching all these great pressies from past eTail shows and other eTail related events like Future Stores, and came across this one. In this presentation, Wendy Bergh,…
Staples on In-Store Apps Implemented for Black Friday 2012
Black Friday may seem ages away, but it’ll be here before we know it. It does that. Creeps up on us before we can say boo. In this below presentation from one of our last…
Financial Marketers Cite Lack of Resources as Greatest Challenge For Campaigns
According to a new survey of more than 100 marketing executives from large financial institutions, more than half of respondents found that their biggest marketing challenge is having the resources needed in order to build…
eTail Presents its 2013 Technology Spending Trend Report
As has now become an eTail tradition, this past year at our Palm Springs conference, we surveyed some of the industry’s most respected retailers to figure out what kinds of technologies they were planning to…
Webinar Alert: The Secret to Great Search Campaigns
They say that making a first impression is everything. You dress to impress to nail that job interview. Greet a potential client with a firm handshake and eye contact to show that they can and…
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