Category Archives: Enhanced Content

Webinar Alert: Bonding With Customers After They Purchase

Congratulations! Your customer said “Yes” and just purchased. The Holy Grail of your online retail goals has been attained. Kick up your heels and celebrate! Oh…wait. Your work’s not done. Evolving from the flirtatious, promotion-centric…

Supercharging Word of Mouth for Online Retailers

By Angela Bandlow Special to the eTail Blog Vica voce – commonly known as word of mouth (WOM) – is the oral or written transfer of information between people and groups. It’s helped us pass…