Category Archives: Social

Salesforce.com Teams with Twitter for Global Strategic Alliance

Salesforce.com, the enterprise cloud computing company, and Twitter, which surely needs no explanation at this point, have announced a strategic global alliance to provide Twitter’s Firehose of public Tweets to Salesforce Radian6 customers. This combination…

Startup College Tourist Gives Tips on Social Branding

Alison Tatham invented College Tourist to connect college students in their own college towns through a Postcard Facebook App. Through the app that she and her business partner Lori Stratford now run, college students can…

3 Tips for a Pinterest Path to Purchase

by Kevin Tate Special to the eTail Blog Pinterest holds great promise as a discovery channel for brands, but creating an effective path to purchase is going to take some work. Establishing an Online Path…

2 Question Q&A on Twitter for Grassroots Fundraising and Awareness

In the following Q&A from PR News, Tammy Tibbetts, founder and president of nonprofit organization She’s the First, shares how leveraging Twitter has helped generate almost 6,000 followers and more than $20,000 to sponsor girls’…

Google+: A Search Engine Play or a True Social Network?

Google+, Google’s answer to social media behemoth Facebook, is projected to have 400 million users by the end of 2012. As the social network grows in popularity, many privacy advocates wonder just how much Google…