Tag Archives: social commerce

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Yahoo Buying Tumblr for $1.1 Billion

It’s 12:30 p.m. on Monday, so it’s probably old news to you already, but I’ll say it anyway: Yahoo is buying popular social blogging site, Tumblr, for a whopping $1.1…

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A Case For Social Commerce, From La Jolla Group

Retailers have wracked their brains to answer the question that has plagued them since the advent of the Social Network: we want to capitalize on Facebook’s 618 million daily active…

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eBook Alert: Marketing in Social Streams – Driving Product Discovery, Engagement & Advocacy

Special to the eTail Blog If you are a consumer marketer and you’ve been doing social media marketing for some time, you’ve surely learned a lot about how your consumers…

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Adam Kmiec on Better Defining Your Social Media Marketing Strategy

Looking for a little more spark in your social strategy? Let’s be real – social hasn’t been easy. After a fairly weak Black Friday/Cyber Monday for social commerce (but strong…

NBC Universal Teams with American Express to Make your TV Shop-able

For a long time now I’ve been hearing that TV may be the next channel at the forefront of digital marketers’ minds. Finally it seems some of the big guns…