In the good old days of businesses growing via word-of-mouth marketing and nothing else, referrals were the difference between a business that would last and one that would fail. Nowadays, saying the word “referral” conjures…

I don’t know about you guys, but for me, bounce rates are one of those Google Analytics stats that I love to ignore. So I got a high bounce rate, so what? I got like…

ClickTale, a provider of in-page analytics, and Optimizely, a global website optimization platform, have announced a partnership to integrate their complementary services into a comprehensive offering for businesses. Optimizely’s A/B testing platform, combined with ClickTale’s…

by Elyse Dupre and James Jarnot Creating optimal customer experiences is a top priority for many retailers. In fact, 65% of retail executives polled say providing the best customer experience possible is the most important…

According to research from Stella Service, JCrew.com has posted a third straight month as one of the leading retailers for online customer service. The service’s monthly reporting benchmarks retailers across customer service categories, measuring their…