This one comes to use from SteelHouse, a behavioral-based ecommerce targeting software provider, and it’s all about holiday marketing. Because we haven’t talked enough about that already. Really though, we haven’t. It’s pretty much the…

By Carin Van Vuuren Special to the eTail Blog The countdown to the 2012 holiday season has begun. This year, holiday success will be a factor of how well retailers optimize their mobile and multi-channel…

Sure this isn’t an easy question to answer, but it sure is an important one: where does your company stand on some of the biggest issues facing the luxury industry today? It’s not so easy…

by Mark Palony Special to the eTail Blog Bid testing in paid search has developed a reputation as a risky activity and, when executed poorly, that reputation is deserved. When done well, however, the information…

If your CEO, CMO, CFO (pick a C) hasn’t breathed the term ROI down your neck more times than you can count, we want to know where you’re working! But really, s/he has good reason…