In the mid-to-late 20th century, when advertisers wanted to sell consumers on their clients’ soap, clothing, or washing machine, they had limited choices. They created a pitch or campaign, and sent it out into the…

Can’t get enough of infographics? They’re just so handy! Here’s one from Milo (which compiled research from a study done by SearchEngineLand.com and one by eMarketer.com) on how consumers are looking for and finding local small businesses,…

Thanks to the proliferation of social media and viral video, one customer’s experience can suddenly become every customer’s experience. Top retailers know that the voice of the customer (VOC) has become more important than ever…

eTail, the multi-channel conference from which this blog was sprouted, has this year decided to recognize some technology providers who are true innovators in our industry. We’re thrilled to roll out the red carpet for…