Category Archives: ecommerce

How Should Ecommerce Brands Look at Their Return Policies?

  Returns are a challenge area for many ecommerce brands, partially since it can be tough to prioritize creating an easy and free return process for customers when so much focus already goes into having…

How Much Data Is Enough in Ecommerce?

In 2015, we live in a world powered by data insights. The conventional wisdom that “what is measured can be improved” now extends to almost every aspect of certain businesses, and within that group, the…

Despite Global Uncertainty, Russian Ecommerce Continues to Grow

As international trepidation intensifies over the trajectory of Russian politics, hand in hand with Western fears of Putin’s tightening grip on the country comes the fact of recession. The Russian economy has been seriously weathered…

Are Gifs Underutilized in Ecommerce?

By Andrew Greissman The animated gif is a common feature of the internet, often used in forums and message boards to capture a few frames of a video for use as a reaction image or to…

Walmart Moves to Fill Vacuum Left by Target in Canadian Markets

By Andrew Greissman After the recent news from major retailer Target that they were moving out of Canada, spurred primarily by issues with their inventory management and rollout costs, competitor Walmart has announced plans to…