Tag Archives: Luxury

Tamar Koifman: How to use Facebook ‘Like,’ location-based marketing & Twitter for customer service

Particularly for luxury brands, social media can be a head scratch-er. How can a luxury brand effectively use the different social offerings out there without compromising its brand image? It’s easy to say “We need…

Nordstrom taking cues from Luxury Interactive?

I remember sitting in on some presentations and panels at the recent Luxury Interactive event in NYC and hearing people talk about better aligning your e-commerce site with your brick and mortar stores to drive…

Fun, recent e-commerce developments

Online retail innovators are making our virtual shopping experiences easier and more fun than ever. Take Visa’s new Rightcliq, for instance, which is working to bring online shoppers to one hub where their preferences and…

Gilt Groupe’s Alexandra Wilson on challenges and the future of Gilt

It didn’t take long for luxury online retailer, Gilt Groupe, to grow into the mega-shopping destination it is today. It grew so quickly because its founders, Alexandra Wilkes Wilson and Alexis Maybank, were committed to bringing the…

Omni Hotels’ VP, E-Commerce on digital, mobile marketing strategy

The hotel business is not one to fall behind in e-commerce trends. If anything, it’s often ahead of the curve as so many of its bookings now happen online, and increasingly, through mobile devices. At the Luxury…