Category Archives: Personalization
Dell Cashes in On Customer Experience
This morning, I came across a great presentation from eTail West that I thought I’d share with all of you. It’s about technology and “the power to do more.” In this presentation, Jennifer Statham, Executive…
New App to Feed the Habits of Fashionistas
By Shawna Gillen Dying for that handbag you saw during your morning commute? Luckily, there’s an app for that! Fashion startup ASAP54 has launched an app that will identify an item of clothing through image recognition services. With the…
eTail Best-in-Class Finalist Case Study: Poshmark
Yesterday at eTail West 2014, I got the chance to sit down with Manish Chandra, CEO and Founder of Poshmark. Poshmark began as a mobile-only fashion marketplace where customers can buy and sell items from…
5 Tips to Improve Mobile Conversions via Email
This afternoon, during the Email Summit of eTail West, Alaa Hassan, VP of iNetVideo walked a group of attendees through how to convert mobile customers using innovative email marketing. According to Alaa, the reason mobile…
J. Hilburn’s Customer Experience is Made to Order
by Allison Schiff Direct selling—it’s become something of a “nasty” term in the minds of some, but for custom men’s luxury clothier J. Hilburn, direct selling is the perfect fit. In fact, only two percent…
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