Category Archives: Search

9 Tips for Writing Effective SEO Content

I’m about to shamelessly poach an article from one of my favorite sources, MarketingProfs – but it’s all good as I’m telling you all how much I love them! As content is a huge part…

In Case You Missed it, Yahoo.com was #1 in July

According to a recent report by comScore, Yahoo.com drew more unique visitors (about 197 million) than any other U.S. Internet company in the month of July. This is the first time the company has hit…

5 Ways to Diagnose and Treat a Paid Search Slump

As hard as your company may try to increase profits from PPC advertisements, there may come a time when you feel you have hit a profitability rut. During her session at eTail East 2013 in…

Financial Marketers Cite Lack of Resources as Greatest Challenge For Campaigns

According to a new survey of more than 100 marketing executives from large financial institutions, more than half of respondents found that their biggest marketing challenge is having the resources needed in order to build…

Hitting Curve Balls: Google Problem Solving for Modern Merchants

If Internet retailers were behind in the count, no one would blame them. They’re constantly thrown curve balls. Yet online merchants, just like successful hitters, are confident, patient and step up to the plate with…