Search engine marketing is one of the lowest cost ways to increase traffic to an e-commerce site, but it is not without its complications. In fact, there is SO much info out there about SEM…

By Jason Taylor Special to the eTail Blog A recent study found that 87% of tablet owners used their devices to browse and purchase gifts this holiday season. As consumers are becoming increasingly confident using…

Many of today’s top luxury brands are delivering an online experience focused on reminding shoppers of why they love the brand in the first place. The good news for luxury brands, even in today’s economy,…

The following was originally published on Retail Online Integration as a specially contributed piece by yours truly. If you missed it there, we’re bringing it to you here now! When I asked Jason Kang, Chief…

The travel industry has an easier time figuring out what that “killer mobile app” is because the customer is already mobile, says Bob Kupbens, VP, E-Commerce at Delta Airlines. He and his company have seen…