By Andrew Greissman “Don’t judge a book by it’s cover”, goes the old adage, but when it comes to an ecommerce purchase, what’s on the outside might count more than you think. The perceptions that…

 By Andrew Greissman The idea of site speed has often been regarded as a tech issue, and something that can be effectively countermanded by strength in other ecommerce areas, such as site layout and aesthetics,…

By Andrew Greissman Amazon is one of the biggest names in ecommerce, but they may soon find themselves on the defensive against a new challenger: trending digital marketplace Jet.com. While the company’s platform has not…

By Andrew Greissman  Webmaster communities across the internet are buzzing in response to what appears to be Google algorithm tweaks geared towards moderating ecommerce related Search Engine Results Pages (SERPs). According to a blog post…

  By Andrew Greissman  A relationship with a new person is exciting; the thrill of getting to know someone new is bested only by the steady feelings that grow between two people over time. We’ve…