When you start a presentation by posing the question, “Who here thinks that sex sells?” you’re likely to grab the audience’s attention. Which means you can then pose the next question, “Who thinks that video…

While we all want to understand how to better integrate our digital channels in our grand-plan marketing schemes – some of which may have been around for a while, i.e., catalogs – 2010 has taught…

was, am and always will be a late adopter of technology. I was one of the last to get a mobile phone (or cell phone as they were more commonly called in 2000). But in November of 2000 I got the top of the line phone: The Motorola Talkabout. I got it at Sprint. I chose Sprint rather unscientifically. My brother had it, so I went with them.

For Roy Hessel, CEO, EyeBuyDirect.com, the biggest challenge when he launched the site, and perhaps still the biggest challenge, is what he calls the “product matching challenge.” “We want to show people the right product…

This is kind of a big deal. H&M has become one of the largest budget fashion retailers in the world. That’s my opinion, of course, but judging by the fact that I see one in…