Canadian consumers may not be that much different from any other consumer, but at Roots Canada, the brand is capitalizing on what they know is true about their Canadian brand loyalists and bringing those concepts…

Retailers everywhere seem to be ramping up their customer strategies, recognizing how important it is in this day and age to create a distinct, memorable experience through all channels. We want to know: what notable…

According to the 2012 American Express Global Customer Service Barometer, three in five customers believe that businesses have not increased their focus on customer service. Nearly one in three people surveyed felt that businesses were…

Can’t get enough of infographics? They’re just so handy! Here’s one from Milo (which compiled research from a study done by SearchEngineLand.com and one by eMarketer.com) on how consumers are looking for and finding local small businesses,…

Retaining existing customers is always cheaper than recruiting new ones. According to Chris Wagner, VP of Marketing for InfoCision Management Corporation, retention is six to 10 times cheaper than recruiting. But don’t confuse what a…