Monthly Archives: May 2014

Local SEO and Online Conversions: Building Your Digital Storefront

By Tyler Ludwig / Interactive Marketing Manager, Rio SEO Last week I had the pleasure of teaming up with LaserAway’s Paul Baumgarthuber during an eTailwebinar focused on utilizing local SEO to drive online conversions for multi-location businesses. The…

Online Retail Sales to Increase 57% by 2018: Report

To absolutely no one’s surprise, it looks like America’s online shopping obsession will continue unabated. A new report from Forrester Research says that online retail sales in the U.S. are expected to grow more than…

Needle: the Next Step in the Evolution of Online Chat

From catching up with friends to connecting with customer service, online chat has become a pervasive component of our online interactions. But have you ever wondered how it got here, or where it’s going next?…

YouTube surpasses Facebook in web traffic

By Shawna Gillen Brands and organizations are looking to other platforms in the social stratosphere in the year ahead, as recent data suggests that Facebook’s ad revenue is taking a nosedive. YouTube has become the…

Personalization Proves to be a Golden Marketing Strategy

By Natasha D. Smith Predictive analytics coupled with personalization is proving to be a winning formula for online retailers. A new survey from Certona, a provider of personalization tools for retailers, shows that metrics dramatically…