Daily Archives: February 28, 2012

Stifel Nicolaus Says A is for Apple & Retailers Need to Follow the EcoSystem Suit

When writing his presentation about how online retailers can compete in an Amazon-centric world, Jordan Rohan, Managing Director of Stifel Nicolaus, realized that perhaps he was looking at the wrong model…the wrong “A.” Apple, he…

Chico’s, Tommy Hilfiger, Philosophy & More on Rewriting Email Best Practices

As we first reported last year at eTail West, email marketing is far from dead. A solid argument could be made that with the proliferation of mobile and social, email is seeing new interest as…

35 PPC Optimization Tips to Make More $ on Google Adwords & Bing Accounts

It’s no secret that Ben Kirshner is an SEM whiz (we love spreading his tips, like in this video). But today, in his presentation at eTail West, 2012, the CoffeeforLess.com founder and Elite SEM CEO…