Tag Archives: Social
Social Media Drives Online Retail Sales-Etailers Talk Strategies
After attending our eTail West event at the end of February, Andrew Asch from ApparelNews.net wrote a great summation of his observations about social media and its effect on online retail. He shared his insights…
Via Flowtown: If Social Media were a High School…Loving this Post
When a colleague of mine sent this Flowtown post over, I couldn’t resist sharing it. Some of it is just right on the money, and after having a conversation with another colleague JUST YESTERDAY about…
eM+C’s Four Hot Topics from eTail
Melissa Campanelli is the editor-in-chief of Target Marketing’s eM+C brand and Retail Online Integration, a monthly print magazine, website and e-letter (The ROI Report) that’s about the integration of sales channels, including print/catalog, transactional websites…
3 Steps to Fostering Customer Engagement & Increasing Conversion Rates Online from Roy Hessel, EyeBuyDirect.com
For Roy Hessel, CEO, EyeBuyDirect.com, the biggest challenge when he launched the site, and perhaps still the biggest challenge, is what he calls the “product matching challenge.” “We want to show people the right product…
Targeted email marketing is NOT dead! Why it’s a crucial piece of your integrated strategy
Al DiGuido, CEO, Zeta Interactive, kicked off the e-mail segmentation summit happening right now at eTail West by asserting that despite people saying over and over again that e-mail and targeted email marketing is dead,…
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