Tag Archives: Social

Announcing eTail’s First Annual Rising Stars!

eTail, the multi-channel conference from which this blog was sprouted, has this year decided to recognize some technology providers who are true innovators in our industry. We’re thrilled to roll out the red carpet for…

‘Practicological’ Strategies for Successful Social Commerce

by Martin Newman Special to the eTail Blog By my reckoning, social media has been all the rage for the last three years. Yet the abiding question on everyone’s minds still is how to monetize…

Brand Positioning: 7 Ways to Execute Proactive Social Media Marketing

by Ronald Ladouceur Special to the eTail Blog Many retailers think successful social marketing is a function of reaction time. Armed with social media monitoring tools and Twitter consoles, they hover over their keyboards, ready to…

Assouline Engages Luxe Audience Beyond Books

Assouline’s position in the luxury market is unique. The company doesn’t produce high-end handbags or cars or clothing, but they are just as involved in the luxury sector as any well-known couture designer. Their claim to fame,…

Good News for Retailers: Sales on the Up and Up

Potential is in Ecommerce and Social Media Marketing According some reports issued over the past few days, department stores and electronics sales in March showed modest gains while luxury and, you guessed it, ecommerce, recorded…