Category Archives: Social

Zita Cassizzi of Dell on how to turn “ranters” into “ravers”

On the second day of eTail, the focus of the discussion was on innovation and how to separate yourself from the pack. According to Dell’s Zita Cassizzi, the key to social media is to listen,…

Gilt Groupe’s Alexandra Wilson on challenges and the future of Gilt

It didn’t take long for luxury online retailer, Gilt Groupe, to grow into the mega-shopping destination it is today. It grew so quickly because its founders, Alexandra Wilkes Wilson and Alexis Maybank, were committed to bringing the…

The new Flip Board – will you use it?

If somehow the appearance of social networking sites wasn’t doing it for you, then perhaps you’ll be excited by the new Flip Board app from the iPad, yet another way that Apple is transforming our…

How do you strike a traditional/digital retail balance?

I love this lead sentence: “Monday was a day for the history books — if those will even exist in the future.” What this NYTimes writer is referring to is the history that Amazon made…

Fit for Commerce CEO: social and mobile are “top of mind”

Technology is almost always a hurdle, no matter what industry you’re in. For eCommerce folks, technology can be a hurdle, it can be intimidating and confusing – but more importantly, it is necessary for business….