Category Archives: Featured

CoffeeforLess.com’s ‘One Thing’ is Simple – and Crucial

I typically put a ban on the answer “analytics” for our ‘One Thing’ Q&A’s. But I must make an exception for Zachary Ciperski, VP of Marketing at CoffeeforLess.com. Why? Because he was actually one of…

The Risks of Staying In or Out of the Cloud

A recent Forrester Consulting survey found that 81 percent of CIOs plan to develop strategies for cloud transitions within the coming year. Are the risks of cloud computing worth the potential improvements to the bottom…

Mother’s Day is A-Coming… Tips for a Bit-O Last Minute Marketing

Mother’s Day is a holiday made for online shopping. While many of us may not live with our mums, we can surely still think of them and send them something special – particularly when our…

The Next Big Thing in E-Commerce Will Be…

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It’s the job of digital marketers to figure out where their industry is going and how customers will respond to the changing digital world. If not us, who will? That’s why it’s so important to…

This Time It’s Personal – New eBook Breaks Down Personalization

By Mark Simpson, Special to the eTail Blog As a speaker and attendee at many marketing and ecommerce conferences, one thing I learned is that many companies are still searching for the “secret sauce” for…