Monthly Archives: August 2012

Infographic Alert: The Joy of Clicking

Time for another infographic before we head of for a weekend of BBQing, sunning, swimming and hopefully general fun-having as we wave goodbye to summer oh so soon. (Which, by the way, I would like…

Three Worthwhile (Quick) Reads from Attendees at eTail Boston

Since we’re feeling quite nostalgic for our awesome eTail Boston event, (which only ended two weeks ago but still!) we wanted to peruse the blogs and wise words of our industry peers to see which…

What Marketing and Customer Service Can Learn from Each Other

My older brother, a head of sales and marketing in the hospitality business taught me long ago, particularly with consumer products: You’re always selling your product and serving potential or actual customers…with every conversation you…

Flipping The Multi-Channel Model: Integrating Digital Through Your Organization & Channels

Retailers have been obsessed, in recent years, with the idea of “multi-channel.” But now they’re trying to figure out how to be multi-channel without feeling multi-channel…so-to-speak. Customers don’t care about channels and they don’t think…

Redefining Retargeting for Retailers – Bringing Search into the Mix

by Dax Hamman Special to the eTail Blog Retargeting has come a long way in recent years. We started out with basic site retargeting, which involves showing targeted display ads to users who had visited…