We all know by now that online shoppers rely heavily on user-generated reviews and content when making a purchase. Need I utter another word than “Amazon” to paint that picture? But social shopping software provider,…

Retailers have wracked their brains to answer the question that has plagued them since the advent of the Social Network: we want to capitalize on Facebook’s 618 million daily active users, but how? Companies across…

Amber Mac has rounded up three of the biggest trends in social media for 2013 in an article she wrote for Fast Company, which you can see here. Take a look at the gist of…

Special to the eTail Blog If you are a consumer marketer and you’ve been doing social media marketing for some time, you’ve surely learned a lot about how your consumers discover and engage with your…

Any bride or bride-to-be knows that David’s Bridal, whether you love it or hate it, is unmatched in the world of one-stop bridal shops. There’s no way around it – the place has got it…