Tag Archives: email marketing

VIDEO: Refine your email marketing (and save a few hamsters)

Email marketing is one of the most potent weapons in a marketer’s arsenal. In fact, it’s so effective at driving revenue that retailers are sending an average of over 200 emails each year to their…

VIDEO: How CQuotient has redefined email personalization

Personalized retailing is a huge opportunity, and email is a great place to start. But how do you customize emails going out to your whole mailing list? In his presentation at eTail West, Rama Ramakrishnan,…

12 Tactics on Using Triggered Emails to Drive Conversion

Automated emails are a tricky business – they can be a bit of an oxymoron, even. While the term “automated” may convey the idea of simplicity and minimal time commitment, the reality is that setting…

Infographic Alert: Best Times to Send Emails Are…

Email marketing solution provider, GetResponse, put together data from 21 million messages sent from US accounts in the first quarter of 2012 to determine top open and click-through times. The firm also analyzed the recipients’…

Arhaus Furniture and Arhaus Jewels on Employing Email Drip Campaigns

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Arhaus Furniture and Arhaus Jewels was not engaging customers upon their signing up for the company’s email list, and according to Dave Jones, they recognized that was a problem. Jones, the company’s Director of ECommerce…