Smile eTailers & Win a $200 Office Bfast or Bar Tab!

So this is us – the eTail team. It’s Sunday night and we’ve just spent a long, hard day setting up for the conference which kicks off tomorrow in Boston. Some of us worked harder…

eTailers @ eTail – Download the UnSocial App!

Ever go to a conference and find yourself playing with your smartphone during sessions? Don’t lie – you know you do it. We have a proposition for you etailers at eTail Boston: instead of catching…

You Can’t Improve If You Don’t Know What to Measure

by Todd Scholl Special to the eTail Blog In the world of ecommerce, there are a variety of different options when it comes to metrics. Without a good framework, accurate interpretations of these metrics can…

Q&A: Brian Tilzer, Staples.com, on E-retail’s Evolution & Analytics

Brian Tilzer speaks with eTail about how Staples.com developed its successful e-commerce platform, how it has evolved, why analytics are so important and more. 1. Can you tell us a little about yourself, your background…

eTail Bostoners: Download the UnSocial App Now!

Packing for a conference is like packing for anything else: without a checklist you’re bound to forget something…toothbrush, pajamas, underwear, business cards (hopefully not all of the above). As you check off your essentials for…