Monthly Archives: July 2015

The Disenchanted Traveler: Untargeted Marketing Weakens Ties Between Travel Brands & Their Customers

By Dave O’Flanagan, CEO and co-founder, Boxever Travel is an extremely personal and highly emotional activity; from the type of experience desired to the actual means by which its executed, travelers want the lowest hassle experience,…

Where’s Your App?

By Ken Burke Mobile apps are undeniably powerful tools for helping brands engage with their customers. Fully 80% of the time consumers spend on Android and iOS devices is spent on apps, according to researcher…