Tag Archives: online commerce
David Siegel: social media is critical, but you won’t see immediate ROI, Mobile critical too
As we move into a new era, Web 3.0, major retailers have to understand that customers aren’t necessarily going to come to them. Retailers have to find new and innovative ways to get to their…
Kathy Hecht talks personalization: Triumphs and challenges at AG
Personalization is much more complex than signing onto a site that says, “Welcome Mary.” In fact, online consumers today expect – even if they don’t know they expect it – that a website know them,…
Bill Pryor says customer service is key at Shoebuy.com
Bill Pryor, COO, Shoebuy.com, sat down with me after his presentation at eTail to talk about why putting the customer first is so important to his business, while at the same time stressing that this…
Kenshoo addresses increased level of complexity in the e-commerce industry
I just sat down with Bridget Shea, VP, Eastern Region for Kenshoo, one of the sponsors at eTail 2010, to talk about some trends in e-commerce as well as some of the challenges of being…
Yet another big retailer hits mobile: Sephora
The list of retailers ramping up their online businesses through new mobile apps and websites is growing everyday. Today? Sephora. The popular cosmetics store that sells a range of brands to beauty enthusiasts is already…
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