Tag Archives: eCommerce

Valentine’s Day is Looking Sweet for Ecommerce this Year

By Andrew Greissman According to numbers released by the National Retail Federation this month, the average American consumer celebrating Valentine’s day is set to spend $142.31 treating their loved ones, up from last year’s $133.91….

3 Tricks for Writing Product Descriptions that Create Conversions

By Andrew Greissman Figure out what your customers want to know, and then highlight that information right off the bat.  A product description is an interesting amalgam of unsentimental fact and the reasons why the…

Why We’re Dropping the “e” in eCommerce and Why You Should Too

By Amanda McCreary The rise of m-commerce, the struggles with social-commerce, the growing maturity of e-commerce, the integration of technology into physical commerce… it can be, no it is, overwhelming. As marketers, we feel the…

Instart Logic shaking up content delivery paradigm with new tools

With download speeds and site fluidity correlating directly with eCommerce conversions, content delivery engines are becoming just as important as the rich images and videos they help display. This week, cloud application delivery startup Instart…

INFOGRAPHIC: Trends in Retail Marketing Spend

Have you ever wondered how top online retailers are using their marketing spend? Well, now you can find out! A new infographic reveals how online retailers will be using their marketing budgets over the coming…