Category Archives: Social
Creating Effective Content: A Best Practices Guide with Marketlive
Content is king, so Bill Gates famously declared back in 1996 in a prescient paper predicting how the Internet would revolutionize, among other things, the publishing industry. But for eCommerce providers, content can sometimes…
5 tips to win at SEO 2.0
Search engines like Google, in their effort to deliver the most relevant results for their customers, have radically changed the way they rank web pages in recent years. Gone are the days when sites with…
Are Gifs Underutilized in Ecommerce?
By Andrew Greissman The animated gif is a common feature of the internet, often used in forums and message boards to capture a few frames of a video for use as a reaction image or to…
Facebook is moving from “like” to “buy”
Facebook users will soon be able to open up the one part of their lives previously closed off to the social network: their wallets. Facebook announced this week that they are testing a new button…
YouTube surpasses Facebook in web traffic
By Shawna Gillen Brands and organizations are looking to other platforms in the social stratosphere in the year ahead, as recent data suggests that Facebook’s ad revenue is taking a nosedive. YouTube has become the…
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