Dave Mack, Vice President, E-commerce, The Source, proudly announced that the site hit $1 million an hour this year. The Canadian retailer has been extremely agressive in its online and offline marketing campaigns, using digital…

Canadian consumers may not be that much different from any other consumer, but at Roots Canada, the brand is capitalizing on what they know is true about their Canadian brand loyalists and bringing those concepts…

If your CEO, CMO, CFO (pick a C) hasn’t breathed the term ROI down your neck more times than you can count, we want to know where you’re working! But really, s/he has good reason…

Retailers from all industry sectors have faced some embarrassing and sometimes very public product flops. Almost everyone who was alive during the ‘80s, for instance, remembers the failure that was New Coke along with the…

Online retailers have been building up their stock of content for a while now. They recognize its value in bringing people to their sites (SEO), engaging people while on site and, of course, helping to…