Category Archives: Featured

Augmented Reality Comes to Toni&Guy Mobile App

As a brand renowned for innovation and pushing the envelope, it’s not surprise that TONI&GUY would experiment with some high-tech functionality in its mobile app for iPhone and iPad. The new app features Aurasma, an…

How Macy’s, Best Buy, Target are Combating Show-Rooming & Using QR Codes

According to a recent study by InsightExpress, 82% of consumers use a cellphone during their in-store shopping trips. Thanks to scanning apps, those with smartphones now have detailed product information, reviews and crucially, price comparison…

3 Fave Mobile Shopping Summit Articles on Brick & Mortar, Context & More

Our Mobile Shopping Fall Summit show is wrapping up today and after two days of sessions some great articles have emerged in the press. Our friends at Mobile Commerce Daily and Mobile Marketer are reporting…

Part II Interview with Yours Truly on Brick & Mortar, Design & More

In the second installment of CorraTech‘s interview with myself, we speak about when ecommerce/pure-play retailers meet brick and mortar retailers and the importance of good design, among other things. Check out the blog for both…

Infographic Alert: Creating the Ultimate Customer Experience

There are quite a few factors affecting your business that can be improved by focusing more acutely on an improvement of your customer experience. This infographic from Monetate talks about how your website traffic, referrals,…