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WBRblogAdmin has written 32 articles for The eTail Blog.


Mobile Advertising: 3 Quick Tips on What Works, What Doesn’t

A MediaMind study shows that click-through rates on mobile ads are nine times higher than click-through rates on online banner ads. As retailers expand into the world of mobile advertising, they want to know what…

How Luxury Brands Can Captivate Consumers with Visually Stunning Sites

A retailer’s website is its digital flagship and should represent the brand as effectively as its brick and mortar storefronts. Here’s what a few luxury retailers are doing to bring people into their digital channels…

The Customer Experience Battle: What Else Can You Offer?

According to the 2012 American Express Global Customer Service Barometer, three in five customers believe that businesses have not increased their focus on customer service. Nearly one in three people surveyed felt that businesses were…

Why Focus on Customer Loyalty? Here’s Why…

Retaining existing customers is always cheaper than recruiting new ones. According to Chris Wagner, VP of Marketing for InfoCision Management Corporation, retention is six to 10 times cheaper than recruiting. But don’t confuse what a…

The Risks of Staying In or Out of the Cloud

A recent Forrester Consulting survey found that 81 percent of CIOs plan to develop strategies for cloud transitions within the coming year. Are the risks of cloud computing worth the potential improvements to the bottom…