Posts by: Kelly Hushin

Full-time editorial/marketing gal. Former and current editor, writer and makeup artist (fun fact!) Lover of all things media, travel, design and beauty. Obsessive magazine consumer and news junkie.

kellyhushin has written 671 articles for The eTail Blog.


Ecommerce Financial Tips from 2 Retail Pros – Wayfair & The Moret Group

If your CEO, CMO, CFO (pick a C) hasn’t breathed the term ROI down your neck more times than you can count, we want to know where you’re working! But really, s/he has good reason…

Facebook’s Big, Bad, IPO

When Facebook goes public, CEO Mark Zuckerberg will be richer than Microsoft Corp.’s Steve Ballmer and Russian steel billionaire Vladimir Lisin, both twice his age. This is according to an article in the Washington Post,…

Why Your Email Marketing is in a Rut

Do customers see your emails in their inbox and automatically hit “delete”? Or maybe they aren’t seeing your email at all? If you’re starting to see the ROI for your email marketing campaign take a…

CoffeeforLess.com’s ‘One Thing’ is Simple – and Crucial

I typically put a ban on the answer “analytics” for our ‘One Thing’ Q&A’s. But I must make an exception for Zachary Ciperski, VP of Marketing at CoffeeforLess.com. Why? Because he was actually one of…

Mobile Payments: Improving the Customer Experience

According to Portfolio.com, Wal-Mart and Target are working on a hush-hush plan to adopt mobile payments for their stores. We can’t confirm it with any certainty, but we don’t mind spreading a rumor if we…