Posts by: Kelly Hushin
Full-time editorial/marketing gal. Former and current editor, writer and makeup artist (fun fact!) Lover of all things media, travel, design and beauty. Obsessive magazine consumer and news junkie.
kellyhushin has written 671 articles for The eTail Blog.
Rob Harles: “Social media is about convenience, choice and value”
“Over half the world is under 30. They’ve never known the world without the Internet.” When you start a presentation with a stat like that, it’s hard to top it. But Rob Harles, VP of…
Zita Cassizzi of Dell on how to turn “ranters” into “ravers”
On the second day of eTail, the focus of the discussion was on innovation and how to separate yourself from the pack. According to Dell’s Zita Cassizzi, the key to social media is to listen,…
David Siegel: social media is critical, but you won’t see immediate ROI, Mobile critical too
As we move into a new era, Web 3.0, major retailers have to understand that customers aren’t necessarily going to come to them. Retailers have to find new and innovative ways to get to their…
Kathy Hecht talks personalization: Triumphs and challenges at AG
Personalization is much more complex than signing onto a site that says, “Welcome Mary.” In fact, online consumers today expect – even if they don’t know they expect it – that a website know them,…
Bill Pryor says customer service is key at Shoebuy.com
Bill Pryor, COO, Shoebuy.com, sat down with me after his presentation at eTail to talk about why putting the customer first is so important to his business, while at the same time stressing that this…
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