Monthly Archives: October 2013

Leadership Tip of the Day: The Wise Old Owl

A wise old owl sat on an oak the more he saw, the less he spoke the less he spoke, the more he heard why am I not like that wise old bird? I read…

5 Tips for Testing out the Pop-Up Store Model

It goes without saying that eCommerce has changed the nature of shopping, as many retailers did away with the brick-and-mortar model (or at least shifted focus) in favor of shopping online. Now it seems there’s…

Marketing Inspiration and Conversation

by Ginger Conlon To paraphrase Mark Twain, reports of the “demise of the live event” have been greatly exaggerated. There are more conferences than ever, and for good reason: All that meaty content—from speakers and…

eTail Gets to Know…Jonathon Colman, Former Principal Experience Architect, REI

Lori Hawthorne, the Events Director of eTail, interviewed Jonathon Colman, former Principal Experience Architect at REI, who recently transitioned to the Content Strategy team at Facebook. In the last six months alone, he completed his…

Getting to Know…REVOLVEclothing’s Former CMO, Kobie Fuller

Lori Hawthorne, Events Director of eTail, recently had a chance to chat with Kobie Fuller, a principal at Accel Partners, who will be participating at the upcoming eTail 2014 conference in San Antonio. Fuller began…