Monthly Archives: June 2013
Survey Finds B2B Co’s Increasing 2013 Content Marketing Spend, Efforts
B2B marketers are spending more, using more tactics, and distributing their content on more social networks than they have in years past, according to the findings of the latest content marketing study from MarketingProfs and…
UK’s House of Fraser Says ‘Find Your Social Influencers & Influence them Positively’
With more than 60 stores across the UK and Ireland, and a more than 150-year history, House of Fraser is a retail outlet that has seen it all. The company has become something of a…
Travel + Leisure Announces 2nd Annual SMMITTY Award Winners
Travel + Leisure has announced the winners of its second annual SMMITTY awards. SMMITTY stands for Social Media’s Most Innovative Travel + Tourism awards, and as to be expected, the magazine has given its award…
The Future of the In-Store Experience is about Digital Immersion
We knew it already, but an article in today’s AdWeek affirmed our predictions: the future of retail stores is much more Jetsons than Mad Men. As the story illustrates through an example of AT&T’s flagship…
Recent Comments