Daily Archives: June 13, 2013

How Gilt & SiriusXM Used Customer Data to Innovate Engagement Strategies

According to a VoC Research study conducted by Ernan Roman Direct Marketing in May of 2013, over the last six months, consumers have shifted from being passive recipients of push marketing to selecting companies that…

New & Noteworthy: Elvira Vintage Takes its Brand Digital

Tori Steinberg and Sophie Scrimgeour have brought their high fashion vintage clothing brand online. Elvira Vintage wants to be the next Net-A-Porter of the vintage shopping space. The duo met in their teens and studied…