Jared Blank, VP of E-Commerce, Tommy Hilfiger, is all about testing new-wave marketing through digital channels, but he also appreciates the value of tried and true marketing tactics. In the below interview, Part II of…

by Joe DiSorbo Special to the eTail Blog What are the three most important components of an online business? Some might say product assortment is most important. Others would say the design and layout of…