As we leave you for the weekend, we have but one small question. Ok well it’s not THAT small, it’s quite important, actually. But still, it’s small in relation to the massive responsibilities you surely…

In the below Q&A, Chris Brya, Director, Mobile & Emerging Channels, Choice Hotels, talks about how to apply analytics to your mobile programs and how deep to delve. He also gives tips on how to…

We produced the following interview in preparation for our upcoming eTail Europe event, being held in London, hence the (very) authentic use of “s’s” in place of “z’s,” in case you were wondering. But that’s…