Daily Archives: August 11, 2010

David Siegel: social media is critical, but you won’t see immediate ROI, Mobile critical too

As we move into a new era, Web 3.0,  major retailers have to understand that customers aren’t necessarily going to come to them. Retailers have to find new and innovative ways to get to their…

Kathy Hecht talks personalization: Triumphs and challenges at AG

Personalization is much more complex than signing onto a site that says, “Welcome Mary.” In fact, online consumers today expect – even if they don’t know they expect it – that a website know them,…

Bill Pryor says customer service is key at Shoebuy.com

Bill Pryor, COO, Shoebuy.com, sat down with me after his presentation at eTail to talk about why putting the customer first is so important to his business, while at the same time stressing that this…