Tag Archives: technology

How Digital Marketing Strategies for Banks can Help Us Retailers Out

The 2008 financial crisis and resulting recession, compounded by regulatory changes, has created huge challenges for the American banking industry in its quest to stay profitable. And banks, just like retailers, have to worry about…

Facebook Appoints 12 to its New ‘Strategic Preferred Marketing Developer’ List

As reported by TechCrunch last week, Facebook is starting to help a few of its vendor partners out with its new “Strategic Preferred Marketing Developer” stamp (sPMD). The social network behemoth has naturally forced much…

Nomophobia: Plaguing Mobile-Obsessed Consumers Everywhere

Morningside Recovery Center, based in Newport Beach, CA, is now treating people for Nomophobia – the fear of being without mobile technology. No joke. Nomophobia is a documented fear – we mean it – of…

iPhone 5…it’s Commminnngg

Alright folks – surely many of you are anxiously awaiting what tomorrow will bring. Let’s not kid ourselves: we’re all digital marketers and therefore likely a little bit tech-nerdy. And after what seems like forever…

Upscale Beauty Brand L’Occitane is in the Mobile Game Game

French maker and retailer of skincare, body care and fragrance, L’OCCITANE has launched a free iPhone and iPad game app meant to be a fun-filled experience for the user and a branding boost for the…