Tag Archives: luxury commerce

CUSP by Neiman Marcus Announces Pinterest Pre-Sale of Rebecca Minkoff ‘Elle’

CUSP, the new hand-curated concept by Neiman Marcus, now appearing in select stores and free-standing boutiques across the US, has announced a Pinterest-only pre-sale of an exclusive Rebecca Minkoff scarlet red “Elle” handbag in two…

How Gilt & SiriusXM Used Customer Data to Innovate Engagement Strategies

According to a VoC Research study conducted by Ernan Roman Direct Marketing in May of 2013, over the last six months, consumers have shifted from being passive recipients of push marketing to selecting companies that…

New & Noteworthy: Elvira Vintage Takes its Brand Digital

Tori Steinberg and Sophie Scrimgeour have brought their high fashion vintage clothing brand online. Elvira Vintage wants to be the next Net-A-Porter of the vintage shopping space. The duo met in their teens and studied…

Visual Fashion Finder Lets Consumers Snap Pics & Find Clothing Matches

Cortexica Vision Systems, a provider of cloud-based image recognition systems and visual search technology, announced the commercial availability of “Visual Fashion Finder,” a mobile visual search solution for the fashion industry that uses the company’s…

Study Says 85% of Luxury Marketers will Increase Digital Spend in 2013

According to a new survey of more than 100 marketers at major global luxury brands, marketers plan to increase digital media spend significantly in 2013. The survey, which was put together and distributed by Luxury…