Tag Archives: in-store experience
Where’s Your App?
By Ken Burke Mobile apps are undeniably powerful tools for helping brands engage with their customers. Fully 80% of the time consumers spend on Android and iOS devices is spent on apps, according to researcher…
In-Store Marketing at Wal-Mart with Mobile Apps
I’m on a mobile app/in-store experience-presentation role today, watching all these great pressies from past eTail shows and other eTail related events like Future Stores, and came across this one. In this presentation, Wendy Bergh,…
House of Fraser on What Customers Want & Expect from the In-Store Experience
With more than 60 stores across the UK and Ireland, and a more than 150-year history, House of Fraser is a retail outlet that has seen it all over the years. The company has become…
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