Category Archives: Luxury
Hautelook’s Marketing SVP on a Social Media Program that Won Big with Big Sales
Hautelook, the flash sale site for high fashion and luxury items at a discounted price, was recently bought by Nordstrom, a company that clearly believes in the power of Hautelook’s online brand. Hautelook recently won…
Frugality Drove Me To Luxury Brands
The below post is from friend and colleague, Amol Tembe, who also happens to be my boss! This is the first of many posts you’ll see in the coming weeks where I and/or my colleagues…
How to Recreate the Luxury Brand Experience Online
Many of today’s top luxury brands are delivering an online experience focused on reminding shoppers of why they love the brand in the first place. The good news for luxury brands, even in today’s economy,…
Luxury Retailers Seeing Online Potential…Finally?
While the luxury space certainly has some digital standouts (think Burberry, Ralph Lauren), many luxury retailers have been historically reluctant to adopt online initiatives for fear of compromising a prestigious brand image. The idea of making everything so available…
Ecommerce Buzz: Microsoft Buys Skype, Luxury Set for Another Record, Apple “Most Valuable” Co. & more
Lots of happenings these past few weeks in the e-commerce universe. In case you missed anything, here are a few headlines you should know about: Microsoft to Buy Skype for $8.5 Billion: The New York Times…
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