By Andrew Greissman According to numbers released by the National Retail Federation this month, the average American consumer celebrating Valentine’s day is set to spend $142.31 treating their loved ones, up from last year’s $133.91….

By Andrew Greissman Figure out what your customers want to know, and then highlight that information right off the bat.  A product description is an interesting amalgam of unsentimental fact and the reasons why the…

Sponsored by Bluecore   Today marks a critical day in the growth of our young company as we transition officially from TriggerMail to Bluecore, confirm a $6 million Series A round of funding led by…

By Amanda McCreary Three weeks ago, Acquia reached a major milestone. Gartner released its annual Web Content Management Magic Quadrant, and for the first time, Acquia made the coveted Leaders quadrant. This is a huge accomplishment…

By Amanda McCreary The rise of m-commerce, the struggles with social-commerce, the growing maturity of e-commerce, the integration of technology into physical commerce… it can be, no it is, overwhelming. As marketers, we feel the…